3D Printing: The New Marketing Tool for Global Brands - Merca2.0 Magazine

Converse, Philips, Coca-Cola and Dior are implementing 3D printing to offer personalized experiences and strengthen the relationship with their consumers. 3D printing allows brands to develop prototype products quickly and economically, facilitating adaptation to market trends. Startups in Latin America, like Wise Innovation Studios, are exploring the use of 3D printing in immersive advertising campaigns for global brands. 3D printing has ceased…