US Edition5 ways digital PR transformed Glossier into a global beauty brand
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5 ways digital PR transformed Glossier into a global beauty brand
In today’s fast-paced, digital-first world, public relations is more than just crafting a press release and sending it out to a list of journalists. It’s about creating authentic narratives, building relationships with customers, and, most importantly, leveraging digital platforms to drive brand engagement. This is where digital PR comes in—a strategic combination of traditional PR PR today is more than just crafting a release and sending it to j
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