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Beyond Meat And La Vie Team Up For New Marketing Campaign

Summary by Plant Based News
Plant-based meat brands Beyond Meat and La Vie are collaborating to “spotlight what really matters,” improving animal welfare and encouraging healthy food choices. The “All Taste, No Worries” campaign aims to show that vegans, flexitarians, and people with all kinds of lifestyles can enjoy a “meaty meal” without animal protein. To celebrate, the brands have published a joint recipe for a plant-based bacon burger. UK chain Honest Burger has also …

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Green Queen broke the news in on Wednesday, April 2, 2025.
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