Beyond the Bottom Line: Why It’s Time to Stop Calling Continuing Education Units Cash Cows
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Beyond the Bottom Line: Why It’s Time to Stop Calling Continuing Education Units Cash Cows
Continuing education (CE) units have long been vital components of higher education institutions. They serve diverse learners, align academic offerings with workforce needs and generate significant revenue streams. However, despite these contributions, a common and troubling phrase persists: CE units are often referred to as cash cows for their institutions.
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