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Breakfast cereal is in dire need of a makeover

Summary by fooddive.com
As sales continue to erode, companies like General Mills and WK Kellogg want to revamp the category's image by tapping into health and wellness trends.
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Breakfast cereal is in dire need of a makeover

As sales continue to erode, companies like General Mills and WK Kellogg want to revamp the category's image by tapping into health and wellness trends.

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fooddive.com broke the news in on Thursday, May 15, 2025.
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