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bswift unveils next-gen Emma Intelligence at its annual Idea Exchange conference, a first-to-market, AI-driven solution to revolutionize benefits administration

Bswift LLC unveiled the next-generation Emma Intelligence, an AI-driven benefits administration solution, on May 15, 2025, in Chicago at its Idea Exchange conference.
This launch followed bswift's efforts to integrate demographic, claims, enrollment, and benefits data with Mindful AI to automate tasks and deepen insights while earning user trust.
Emma Intelligence combines deep data and AI analytics to provide employers and HR teams with tailored, real-time answers on benefits usage, remaining balances, and program trends.
Ted Bloomberg emphasized that Emma represents a significant advancement that will greatly enhance how benefits are managed, enabling access to deeper and previously unattainable insights.
This innovation demonstrates how bswift is pioneering a new approach to benefits administration, focused on developing intelligent, empathetic solutions that prioritize privacy and minimize bias while enhancing user experience.

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bswift unveils next-gen Emma Intelligence at its annual Idea Exchange conference, a first-to-market, AI-driven solution to revolutionize benefits administration

CHICAGO, May 15, 2025 /PRNewswire/ -- bswift® LLC, a leading innovator in employee benefits technology and administration, announced the latest generation of Emma™, its intelligent, platform-level digital assistant. Debuting at bswift's flagship client and partner conference, Idea Exchange, this next…

2 days ago·Valley City, United States

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