Google One Hits 150 Million Subscribers - Looks Like We're Willing to Pay for AI After All
- Alphabet's Google One subscription service surpassed 150 million global subscribers by May 2025, reflecting continued growth since February 2024.
- This growth follows the launch of a $19.99 monthly AI-enhanced plan in February 2024, marking Alphabet's strategy to diversify revenue beyond advertising.
- Google One bundles cloud storage, AI tools, and ecosystem perks, appealing mainly to users deeply integrated with Google products like Android and Gmail.
- VP Shimrit Ben-Yair revealed that the premium AI subscription has attracted millions of users, while CEO Sundar Pichai indicated that the company plans to prioritize growth in the subscription area moving forward.
- This subscriber increase suggests user willingness to pay for AI features despite broader public skepticism, offering Alphabet a revenue cushion amid rising AI competition.
13 Articles
13 Articles
Google One soars to 150 million subscribers after launching AI-powered plan - Tech Startups
Alphabet’s subscription bet is starting to pay off. Google One, the tech giant’s consumer subscription service for cloud storage and AI tools, has crossed 150 million subscribers globally, the company told Reuters. That’s a 50% jump since February 2024, when […] The post Google One soars to 150 million subscribers after launching AI-powered plan first appeared on Tech Startups.
Alphabet's Google One hits 150 million subscriptions amid shift to AI-powered services
Alphabet's Google One service has surpassed 150 million subscribers, the company told to the media, marking a major leap in its shift toward subscription revenue as it faces rising pressure from AI competitors. The milestone reflects a 50% jump in subscribers since February 2024, when Google One reached 100 million users. That same month, Google launched a $19.99-a-month premium tier offering exclusive artificial intelligence features. The AI-po…
Google One hits 150 million subscribers - looks like we're willing to pay for AI after all - WorldNL Magazine
Noam Galai/Getty ImagesPeople might say they're not willing to pay for AI, but numbers show otherwise. Earlier this year, a ZDNET/Aberdeen survey into AI assistants found that only 8% of adults said they would be willing to pay extra for AI capabilities in their products and services. A recent CNET study centered around AI in Alexa devices showed a similarly cool reception. Also: Gen AI use at work saps our motivation even as it boosts productiv…
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