Wait for Vatican white smoke fires up social media
- On May 7, 2025, a group of senior Vatican church leaders will convene in Vatican City to choose the new pope following the passing of Pope Francis on April 21.
- This conclave, the first in 12 years, reflects rising public interest fueled by the Vatican's turn to digital communications and pop culture fascination.
- Clergymen like Cardinal Timothy Dolan and Luis Antonio Tagle actively use social media to share updates while respecting conclave secrecy, engaging millions online.
- Over 1.3 million tweets and 363 million TikTok views about the conclave illustrate intense global online engagement, with digital tools enabling broad religious insight.
- The conclave’s secrecy remains strict, with excommunication as penalty for leaks, while the event's outcome holds significant spiritual influence worldwide.
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50 Articles
The white smoke in the Vatican seems like an ancient tradition, but how long has it actually been around – and for how much longer?
What do we actually see? In this section we look at striking images in contemporary culture, and what they have to say. This week: white smoke, black smoke at the conclave.

Wait for Vatican white smoke fires up social media
Hype has been building on social media around the Catholic Church's secretive, centuries-old tradition of conclaves to elect a new pope, animating users from the White House on down.
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Bias Distribution
- 44% of the sources lean Left
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