US EditioniPhone 16 Lineup Sees $350 Price Drop in China as Sales Decline
- Chinese e-commerce giants JD.com and Tmall have introduced price cuts reaching as much as $350 on iPhone 16 models ahead of the June 1-18 618 shopping event.
- The markdowns follow a 9% year-over-year decline in Apple’s iPhone shipments in China during Q1 2025 amid rising competition and weaker consumer spending.
- Certain discounted iPhone 16 models now qualify for Chinese government subsidies, which apply only to products priced below about $830, further lowering prices.
- JD.com lists the 128GB iPhone 16 Pro at approximately 5,380 yuan , a $360 reduction from Apple’s official 7,999 yuan price, while Tmall offers a 128GB iPhone 16 for 5,299 yuan .
- These price cuts aim to boost demand during China’s second-largest shopping event amid Apple's ongoing sales challenges and gains by lower-priced domestic brands like Xiaomi.
15 Articles
15 Articles
The latest iPhone is now heavily discounted on some Chinese e-commerce websites amid Apple’s declining sales in China
Apple lost 9% in iPhone shipments in China in Q1 of 2025 compared to the same period in 2024. WANG JIAWEI/REUTERS Chinese e-commerce websites have slashed some Apple iPhone prices by hundreds of dollars ahead of the 618 shopping festival. The 618 shopping festival, or June 18, typically lasts around two weeks and is the second-largest annual shopping festival in China, which frequently generates more than $100 billion in revenue for its largest …
The latest iPhone is now heavily discounted on some Chinese e-commerce websites amid Apple's declining sales in China
Apple lost 9% in iPhone shipments in China in Q1 of 2025 compared to the same period in 2024.WANG JIAWEI/REUTERSChinese e-commerce sites have reduced the price of Apple's iPhone 16 ahead of a shopping festival.Business Insider found iPhones discounted for hundreds of dollars compared to official listings.Apple faces declining sales in China as local brands like Xiaomi gain market share.Chinese e-commerce websites have slashed some Apple iPhone p…
Chinese resellers offer steep discounts on iPhone 16 to counter falling sales
As iPhone sales in China continue to decline, two of the country's biggest online retailers are offering discounts of up to $350 on certain models.The iPhone 16 rangeWhile sales are rare in the US, to say the least, Apple or local resellers have regularly offered iPhone discounts in China. It will be because iPhone sales continue to decline in the country, but also because China has key shopping seasons, including "618" in June.Ahead of this yea…
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