EMMY-WINNING CASH CAB HOST BEN BAILEY TAKES FANS FOR A RIDE IN "CHIEFS CAB" 2025 SCHEDULE RELEASE VIDEO
- The Kansas City Chiefs debuted the one-of-a-kind 'Chiefs Cab' schedule release video hosted by Emmy-winning Ben Bailey on May 15, 2025, in Kansas City, Mo.
- The release built on the Cash Cab game show format to surprise passengers with a football-themed ride featuring Chiefs players and personalities, aiming to engage fans creatively.
- The campaign includes immersive activations like a transformed KC Streetcar with influencer Jamison Lange hosting trivia, a nationwide app challenge, and international traveling Chiefs-branded vehicles.
- Lara Krug, Chiefs EVP and Chief Media Officer, explained that the "Chiefs Cab" campaign offers a fresh take on a beloved classic by incorporating the spirit and community of Chiefs Kingdom, emphasizing the team’s effort to build a strong cultural connection beyond football.
- These initiatives extend the Chiefs’ global reach, offering fans prizes including game tickets and a trip to a May 23 São Paulo game, emphasizing the team’s growing presence in sports and media.
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Chiefs Cab 2025 Schedule Release - Mpelembe Network
This text is a press release from the Kansas City Chiefs detailing their creative campaign for the 2025 NFL schedule release, inspired by the game show Cash Cab. The campaign, titled “Chiefs Cab,” features the show’s original host, Ben Bailey, surprising passengers in a specially designed vehicle to quiz them on Chiefs trivia and reveal the schedule. Beyond the initial video, the team is extending the concept with local, nationwide, and internat…
Kansas City Chiefs Team With ’Cash Cab’ For Season Schedule Reveal
It’s practically 9 a.m. on the final Monday in April and the sky is blanketed by clouds after a gray weekend in Kansas Metropolis. However regardless of the absence of sunshine, one thing shiny and yellow has landed in the midst of car parking zone L at Arrowhead Stadium, house to the NFL’s ever-hot Kansas Metropolis Chiefs. A shiny taxi-cab, emblazoned with a customized KC Taxi emblem on its doorways, is mounted on a trailer and surrounded by…
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