US EditionMeta Eyes Crypto Comeback With Stablecoin Push, 3 Years After Diem Collapse
- Meta Platforms is considering incorporating stablecoins such as USDC and USDT to facilitate international payments for content creators on Instagram starting in 2025.
- This move follows Meta shelving its Diem project three years ago due to regulatory resistance and now reflects a strategic pivot toward practical payment solutions.
- Meta is conducting preliminary discussions with multiple crypto providers to develop a framework that offers low-cost, real-time global payouts and reduces transaction friction.
- By 2025, stablecoins linked to the U.S. Dollar had surpassed a market value of $245 billion, and Meta intends to capitalize on their ability to enable quicker settlements and lower fees compared to conventional banking systems.
- If successful, Meta's stablecoin initiative could enhance global financial inclusion for creators, while minimizing regulatory challenges by using existing stablecoin infrastructure.
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