US EditionMICE sector expands with 188,000 attendees present in Q1
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MICE sector expands with 188,000 attendees present in Q1
MICE events experienced a growth of 23 per cent year on year to 413 in the first quarter, with participant turnout to rise 3.7 per cent to 188,000. Events themed commerce and management accounted for 40 per cent – followed by information and technology at 13 per cent and health at 11 per cent. Corporate meetings took the biggest share at 39.5 per cent, while association meetings accounted for 36 per cent. Government meetings were at 16.5 per cen…
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