New initiative aims to support women in Saudi creative sector

New initiative aims to support women in Saudi creative sector

RIYADH: An initiative supporting the next generation of female talent in Saudi Arabia’s creative marketing industry was launched by Athar Saudi Festival of Creativity in Riyadh on Tuesday. The Maheerah Network is a year-round program focused on training, leadership development and professional networking. Adel Baraja, CEO of Publicis Groupe KSA, which is behind Maheerah, said

Athar Festival launches Maheerah Network to drive year-round empowerment for women in Saudi Arabia’s Marcomms Industry

The initiative, powered by Publicis Groupe, is set to become a year-round platform dedicated to enabling

Launch of the Mehra network, which aims to empower Saudi women engaged in marketing, information and creativity and provide them with a sustainable platform for professional and leadership growth.

Athar Festival launches Maheerah Network for women-empowerment - Campaign Middle East

Athar – Saudi Festival of Creativity has announced the launch of the Maheerah Network, an initiative, powered by Publicis Groupe, that aims to become a year-round platform dedicated to enabling, inspiring, and nurturing women in the creative marketing and communications industry in the Kingdom. Over the next three years, the Maheerah Network is designed to […] The post Athar Festival launches Maheerah Network for women-empowerment appeared first…