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Rakuten Rewards Appoints Wendy Bergh as Chief Marketing Officer

  • On May 14, 2025, in San Mateo, California, Rakuten Rewards named Wendy Bergh to serve as its Chief Marketing Officer.
  • The appointment comes as Rakuten builds on its established business, dedicated user base, and promising potential for ongoing expansion.
  • Bergh brings a strong background in marketing leadership from prominent e-commerce and technology companies experiencing rapid growth, including Zoom, ServiceNow, Minted, and Walmart.
  • CEO Amit Patel stated that Wendy's unique skills and insights are essential for advancing the company’s upcoming phase of development.
  • Bergh will lead efforts to deepen member engagement, broaden products, and strengthen Rakuten’s brand and merchant value.
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Rakuten Rewards Appoints Wendy Bergh as Chief Marketing Officer

SAN MATEO, Calif., May 14, 2025 /PRNewswire/ -- Rakuten Rewards, the leading Cash Back shopping platform, has appointed Wendy Bergh as Chief Marketing Officer (CMO). Bergh brings an exceptional track record of marketing leadership across high-growth e-commerce and technology companies.…

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KITV4 News broke the news in Honolulu, United States on Wednesday, May 14, 2025.
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