Reba McEntire, ‘The Queen Of Country,’ Partners With Realtor.com
- Reba McEntire, a country music star and sitcom veteran, is the face of Realtor.com's new 'Nearly Home' campaign launching May 5, 2025, in Austin, Texas.
- Realtor.com developed this campaign to address the anxiety and complexity of today's housing market, aiming to make home search more hopeful and accessible.
- The campaign showcases sitcom-inspired commercials based on genuine homebuyer stories and includes a comprehensive promotional effort across television, digital platforms, social media, and a prominent partnership with the live-streamed 60th Academy of Country Music Awards.
- Realtor.com offers over 500,000 new listings monthly and aims to reach half of Americans; McEntire said she was 'sold on Realtor.com' due to its helpful tools.
- The campaign seeks to reduce stress in home buying by providing relatable content and confidence tools, while McEntire prepares to host the live ACM Awards on May 8 and film season 2 of her NBC sitcom.
31 Articles
31 Articles
Reba McEntire, Miranda Lambert & Lainey Wilson on New Single ‘Trailblazer’ & Their Group Text
The first time Reba McEntire heard “Trailblazer,” she cried. So did Lainey Wilson and Miranda Lambert as they wrote it. Related Here Are All the Performers & Presenters for the 2025 ACM Awards 05/07/2025 The star trio are debuting the emotional, mid-tempo ballad about thanking those who came before them — and lifting up those who come after…
Reba McEntire Reveals Why She Thanks God For Her Fans - 'They're Faithful'
Credit: (Screenshot), The Drew Barrymore Show, via YouTube Reba McEntire has been one of the most successful country music stars in the world for decades. In a new interview, McEntire is opening up about why she constantly thanks God for her legions of fans that have been “faithful” to her for so many years. ‘I Thank God For The Fans’ “I thank God for the fans, because they are people who travel, spend their hard-earned money to buy tickets, to …

Reba McEntire and Realtor.com® Bring the Laughs--and the Listings--in New Campaign
Inspired by real experiences, this new campaign with country music legend turns real estate woes into sitcom gold, making the home search feel a little less stressful – and a lot more fun
Coverage Details
Bias Distribution
- 76% of the sources are Center
To view factuality data please Upgrade to Premium
Ownership
To view ownership data please Upgrade to Vantage