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Retailers Target Amazon With Prime Day Alternative Events, As Summer of Sales Kicks Off
If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. In the years since Amazon Prime Day first cropped up in 2015, other retailers have slowly begun piggy-backing off the behemoth retailer’s deals event with their own summer savings. Basically, what was once a two-day deals event has evolved into a week-long (even month’s worth) sales event that cuts a swath th…
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