US EditionServer-Side User Identification: The Secret to Better Ad Performance and Retargeting #SocialMediaMarketing #SMM
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Server-Side User Identification: The Secret to Better Ad Performance and Retargeting #SocialMediaMarketing #SMM
When conversion tracking data is linked to an actual person using a website or app, that data is as good as gold for marketers. Server-side user identification makes it possible to match individual users to specific conversion events over multiple sessions – giving you the power to take your marketing and retargeting efforts to the next level. In this article, you’ll learn: What Is Server-Side User Identification Top Benefits of Server-Side Use…
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