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Stretching out Halloween has a spellbinding effect

Summary by confectionerynews.com
Mars reveals fresh Halloween-themed confectionery launches and consumer trends as it leverages early-season demand and Gen Z preferences to drive year-round sales.
DisclaimerThis story is only covered by news sources that have yet to be evaluated by the independent media monitoring agencies we use to assess the quality and reliability of news outlets on our platform. Learn more here.

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Stretching out Halloween has a spellbinding effect

Mars reveals fresh Halloween-themed confectionery launches and consumer trends as it leverages early-season demand and Gen Z preferences to drive year-round sales.

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confectionerynews.com broke the news in on Friday, May 16, 2025.
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