US EditionTadej Pogačar becomes global brand ambassador for Continental
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Tadej Pogačar becomes global brand ambassador for Continental
Multiple Tour de France winner Tadej Pogačar has entered into a long-term partnership with Continental. The deal sees the Slovenian cyclist become a global brand ambassador for the German tyre manufacturer… ‘with a focus on performance, safety and mutual respect on the road.’ Continental notes that it is active in both the automotive and cycling sectors, producing high-performance tyres trusted by riders and drivers worldwide. The company’s bicy…
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