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Three shows off reward scheme in new campaign - Marketing Beat

Summary by Marketing Beat
Mobile network Three has unveiled a new campaign to showcase the ‘glow’ consumers have when redeeming offers and rewards. Crafted by Wonderhood Studios, it includes a spot, directed by Marie Schuller, which features a warm light that engulfs a group of people at a bus stop. It is soon revealed the light is coming for Amy, a Three customer, who just redeemed a £1 coffee with her Three+ rewards app. “At Three, we understand that the little things …
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Marketing Beat broke the news in on Friday, May 16, 2025.
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