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TikTok Shop Layoffs Expected as Employees Told to Work From Home: Report

  • TikTok informed its US e-commerce employees on May 21, 2025, to work from home amid planned operational changes at its Seattle headquarters.
  • The restructuring follows leadership shifts and rising regulatory pressures, including a congressional law requiring ByteDance to sell TikTok's US unit by June 19, 2025.
  • TikTok Shop, launched in 2023 with rapid sales growth surpassing competitors, faces challenges from US tariffs, canceled tax exemptions, and national security scrutiny.
  • Mu Qing, new head of US TikTok Shop, stated the company aims to "create a more efficient operating model" with both operational and personnel changes, hinting at possible layoffs.
  • These workforce revisions signal TikTok's attempt to adapt amid a volatile US environment, but the company's future in America remains uncertain pending the sale of its US operations.
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Bloomberg broke the news in United States on Wednesday, May 21, 2025.
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