US YouTuber MrBeast sparks controversy by filming at Mexico’s archaeological sites
- On May 10, 2025, Jimmy Donaldson, known as MrBeast and recognized as the most popular creator on YouTube by subscriber count, released a video documenting his visits to significant archaeological sites in Mexico, including Chichén Itzá, Calakmul, and Balamcanché.
- The video sparked controversy because MrBeast gained access to sacred and restricted sites through formal requests by Mexican federal and state tourism authorities, not by himself.
- The video features MrBeast and his team exploring various archaeological sites and cenotes, including areas that are typically restricted from general visitors, with oversight from institute staff throughout their visits.
- Mexican President Claudia Sheinbaum acknowledged that permits had been issued for the broadcast but requested that INAH specify the conditions attached to these permits and identify any penalties if violations occurred. Meanwhile, the head of the federal culture department strongly criticized the inappropriate use of the archaeological sites.
- INAH stated the video's presentation includes false or staged elements but noted it could increase young audiences’ interest in Mexico’s ancestral cultures despite concerns about proper use of archaeological spaces.
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MrBeast's new video has drawn scrutiny from the Mexican government — and even the president. Here's what's going on.
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