US EditionWhy brokerages need a “Door #3” strategy: Creating impact through customer-for-life homeownership support
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Why brokerages need a “Door #3” strategy: Creating impact through customer-for-life homeownership support
Most real estate brands talk about adaptation. Some talk about disruption. But how many brokerages are talking about impact? This week, our friends at DEPT Agency (where our daughter Alexandra Lund works) posed a compelling question: “Amidst the constant change in today’s marketplace, brands can choose to do more than just ‘react’ or ‘adapt.’ They can choose Door #3: Create impact.” That idea stuck with us – because too few brokerages walk throu…
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