Will & Woody feature in GloBird Energy’s billboard ‘bombing’ campaign

Will & Woody feature in GloBird Energy’s billboard ‘bombing’ campaign

Radio hosts Will McMahon and Woody Whitelaw (Will and Woody) have brought their comedic branding to outdoor advertising, partnering with GloBird Energy for an unconventional billboard campaign now running across major Australian cities. The campaign, described as a “billboard bombing” by the duo, flips traditional advertising on its head (quite literally). Rather than a standard posed image, the billboards feature the backs of Will & Woody, offe…