Woman Shares Coca-Cola in Public Transport and Causes Organic Promotion

92% of consumers rely more on user-generated content than on paid ads, according to Nielsen. This type of viralization represents opportunities for free advertising or without direct commercial intent. Coca-Cola is the most popular drink in Mexico, according to Statista. A video has been captured through social networks that shows how a small gesture can completely change a person’s mood, and by the way, become an unexpected promotion for Coca-C…